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E-commerce, by contrast, remained largely confined to selecting gadgets out of photos arranged in grids. Retail consultant Doug Stephens predicts retailers will someday invite prospects to have their measurements scanned in shops, then use that knowledge to foretell sizing and push styles online. And structural equation modelling utilizing AMOS 16.zero are used to test 12 hypothesized relationships generated from the literature evaluate. A sample of 688 feminine young fashion customers from The University of Manchester participated on this examine. Findings ‐ There is a clear difference in the build up of attachment when a consumer retailers for merchandise communicated by way of a static or shifting image.

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